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Did Sony achieved another hit? In the wake of the triumph of Demon Slayer: Infinity Castle, which grossed more than $600 million globally, the new movie Chainsaw Man – The Movie: Reze Arc has surpassed the $100 million milestone worldwide, hitting a international earnings of over $108 million during its debut. This movie surpassed the horror sequel Black Phone 2 ($12.9M) in its second weekend in cinemas, as well as Springsteen: Deliver Me From Nowhere starring Jeremy Allen White ($9 million).

Notable American and Worldwide Performance

Helmed by director Tatsuya Yoshihara, the movie is a immediate sequel of the initial season of Chainsaw Man. It grossed $18.2M domestically after a powerful $5.2 million Saturday and $4.5 million Sunday performance. Internationally, the produced by MAPPA movie added nearly $15 million across 46 Sony markets, pushing its worldwide total to over $60 million under Sony (over $43 million abroad, $18.2M domestic). Official totals are still pending from Sony its official box office total.

Parallels to Past Successful Anime Films

Promotional firm White Box Entertainment noted in prior discussions, contrasting the film’s projected performance to the popular film Jujutsu Kaisen 0, which earned $34M in the North America in 2022 and started with a nearly identical $18 million stateside. This movie's first weekend aligns with that standard, while its $108 million worldwide total is now positioned a bit short of the earlier film's over $166 million total earnings. Although it’s unlikely Chainsaw Man – The Movie: Reze Arc will achieve the earnings seen by smash success Demon Slayer: Infinity Castle, it remains a major victory for the studio.

Promotional Strategies Drive Box Office Dominance

Sony and its subsidiary Crunchyroll have effectively leveraged fan engagement to propel their supremacy at the animated movie market. The Reze Arc promotional efforts began at Anime Expo Los Angeles in the month of July with a MAPPA presentation, unique experiences, and Pochita-themed pictures, and later included a notable appearance at New York Comic Con including exclusive clips, lotteries for fans, and more MAPPA sessions. Moreover, organizers held an exclusive fan screening for the public and popular figures too after the concluding day of the convention.

Looking Ahead

2025 stands as a significant period for anime, and for the studio, which has another anime film debuting this year in the upcoming Jujutsu Kaisen: Execution in late this year.